THE ROLE OF CUSTOMER LIFETIME VALUE CLV IN PERFORMANCE MARKETING

Exactly How Predictive Analytics is Transforming Performance MarketingWhether you're forecasting campaign performance for a client or your agency's own initiatives, anticipating analytics provides a valuable first step to data-driven decision-making. However, it is very important to bear in mind that predictive designs are likelihoods, not assuranc

How Performance Marketing Software Improves App Install CampaignsApp install campaigns are a great way to promote your brand and drive new users to your app. This can be accomplished through performance marketing tools like ADA’s, which can monitor and optimise your campaigns.Performance marketing is a results-driven strategy that ensures your ad